About ubrokeit

The person behind ubrokeit

ubrokeit is one expert’s standard, built over fifteen years. That expert is Gregory Mazzola — and the shop runs on a single idea he’s carried his whole life: take it apart, understand it, make it better, put it back together right.

Here’s how he got here, in his own words.

Gregory Mazzola at his repair bench in the ubrokeit shop in West Los Angeles

The through-line

I’ve been taking things apart since I was a kid. I’d open up my boom box or the TV in my bedroom convinced I could make them sound or look better. My dad and my grandfather were both mechanical, and the erector set my dad gave me planted the whole thing — the curiosity about how something is actually built.

It never stopped. Remote-control cars, building computers, even customizing my pager to different colors. I’ve always been a do-it-yourself guy. There’s a straight line from opening that boom box to make it sound better all the way to checking a phone’s charging circuit before I’ll quote you a screen. Same instinct, thirty years apart.

How I got into this

I spent about fourteen years in restaurants and nightclubs. I was burnt out, I didn’t have a college degree, and I was genuinely searching for what was next.

The turn happened by accident. On Super Bowl Sunday, on a touchdown, my phone flew out of my hand in a bar and shattered — an iPhone 4. Instead of just replacing the screen, I ordered the parts and rebuilt it in all chrome. Someone I was learning from at the time saw it and showed me I could pull a phone apart and put it back together. That person turned out to be running a scam — and honestly, watching how he treated people taught me just as much as the repairs did. It showed me exactly the kind of shop I never wanted to run.

So I started small. I’d spot a cracked phone on a table while I was waiting on it and ask if they wanted it fixed — back then Apple didn’t even fix phones, and people were locked into two-year contracts with no upgrade. I ordered parts, ran an ad on Craigslist, fixed a few here and there. Then one day I took the last six or eight hundred dollars I had, bought parts in bulk, and flipped them in about a week — and made more than I was making on a full shift waiting tables. I kept waiting tables for a while, but I could see it. I tapered off, ran it from home for six and a half years, then moved into the Sepulveda office eight years ago. Fifteen years later, here I am.

Why Apple made me good at everything else

For my first thirteen years, I fixed nothing but Apple. That’s where the precision came from — Apple’s hardware is tight, unforgiving, and it teaches your hands to be exact. Once I had that down cold, I opened up to every brand: Samsung, Google, Motorola, laptops, tablets, consoles, watches.

Apple isn’t what I am — it’s where I learned to be this good. And it’s why I can go just as deep on everything else.

The repair I still run the shop on

Early on, when I was living repair to repair, I replaced a battery for a customer — someone with thousands of contacts in their phone and, back before iCloud, no backup anywhere. I made a mistake: I accidentally knocked loose a connector on the board, and at that point in my career it was beyond me to fix.

But I figured out that if I pressed down hard in exactly the right spot, the phone would transfer its contacts to a computer — and the second I moved even slightly, it stopped and started over. So I sat there for hours, my thumb pinned to that phone, restarting every time it dropped, until every single number was saved. Then I told them I was buying them a new phone — out of money I genuinely didn’t have at the time.

That’s the lesson I still run the shop on. When you make a mistake, you own it, and you make it right — whatever it costs.

— Gregory Mazzola, founder

How that shows up now

The standard, written down

For fifteen years, Gregory did every repair himself — and that bench is where the whole standard was set. It’s why ubrokeit starts every repair with a conversation instead of a screwdriver, why you hear what your device actually needs before anything gets opened, and why the work carries a lifetime warranty.

That warranty isn’t a marketing line — it’s the same instinct from the story above, written down. ubrokeit stands behind its work for as long as you own the device. If a repair fails, it gets made right.

I’ll always tell you straight whether something’s worth fixing. If Apple’s better positioned to answer a software question, I’ll tell you that too — I’m the hardware guy, the physical-repair master, and I’m not going to pretend to be something I’m not. That honesty is the whole business.

— Gregory Mazzola, founder

Where it’s going

Built to become a fixture in West LA

ubrokeit isn’t built to stay still. The goal is a shop that becomes a real fixture in West LA — the place people trust with the device they can’t lose, for the long haul. The one thing that won’t change as it grows is the standard: every repair held to the bar Gregory set over fifteen years on the bench.

He’s also not done learning. After fifteen years, he still wants to go deeper into the craft — because the day you stop getting better is the day you should hand someone else the screwdriver.

Every device that comes through ubrokeit gets the standard Gregory built — honest, exact, and backed for life.

P.S. — Vedder, the shop dog, is on duty daily. Perpetual employee of the month.

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